For a property General Manager or Hotel/Resort Manager, Director of Sales and Marketing, Owner and Executive team, the revenue management discipline is a very important one but is often not well understood. This course will help you understand how the revenue function should work.
You will learn:
- The functions of revenue leadership
- Rate parity, rate leakage, pricing, automation
- Keeping up with new technology
- Effective forecasting and what should you do with the forecast to improve your business
- Improving your performance by having regular, well-structured revenue meetings





